The challenge
Exeltis
Medical communication · Editorial · Presentations
A wide selection of visual communication for Exeltis and GinExeltis: editorial materials, product presentations, course invitations and digital artwork.
The direction
Photography, graphic elements, color and typography organize each message. The selection spans different formats and preserves complete artwork.
The work
Eight different pieces from the professional archive show a range of applications: the GinExeltis platform, Slinda, GOM journal, courses, a webinar and internal communication.
Hierarchy for medical content.
My role at Exeltis included editorial design, communication materials and platform content. These two pieces show different treatments for a shared design need: organizing detailed information with a clear visual entry point.
One publication, one central topic.
The cover uses a background photograph and reserves a side area for the heading. A pink gradient separates text and image; changes in weight and size highlight the topic and subtitle within a frame. The lower strip keeps the Exeltis signature apart from the content.
An invitation to explore a publication.
The historical GOM access artwork combines three levels: resource identification, an explanation of the offer and the access address. The covers provide editorial context; a rounded shape with stronger contrast distinguishes the access block. Branding and notes remain in the strip at the bottom.
Courses and digital communication
Historical artwork for Exeltis and GinExeltis, presented as design samples. Text and dates within each piece remain part of the original artwork.
Next project
Código 46
